Product knowledge

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Empower employees with better product knowledge

This customizable course template equips employees with the tools and resources they need to confidently sell your product.

product training illustration

Get a jump start on creating product knowledge courses

Articulate 360 includes 1000+ templates, including product launch training templates, built by e-learning experts. This product knowledge training template includes topics critical to a successful product knowledge training program. The fully customizable course is full of digestible, relevant content to increase engagement.

Course template topics include:

  • A brief product introduction and overview
  • Key product values and attributes
  • Images to familiarize the learner with the product
  • A target customer profile summary
bottles of cosmetic products

Sample learning objectives

Customize this bite-sized template with your business’s information to quickly achieve important product knowledge learning objectives. For example:

  • Summarize and compare product features, values, and benefits. 
  • Identify the ideal target customer for the product.
  • Apply product knowledge to better support, sell, and market your product.

Key features used

Explore the Articulate 360 features that make this course effective and engaging

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Stepped navigation

Focus learner’s attention on one step at a time

Collaborate

Bite-size learning

Prevent information overload with short microlessons

Distribute

Automatic layouts

Create quick-hitting courses quickly with streamlined creator workflows

The Articulate difference

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Designed for all skill levels

  • Powerful enough for a seasoned professional
  • Easy enough for beginners from any line of business

Accessibility-focused

  • Build inclusive onboarding in software that broadly supports WCAG and Section 508
  • Robust features include keyboard navigation, screen reader support, and custom closed captions

Global e-learning community

  • Grow your skills with E-Learning Heroes, a thriving community of 1.4 million active users
  • oin empowering discussions and weekly challenges, and access hundreds of free templates and downloads
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